iCRYO partners with 24 Hour Fitness

HOUSTON, TEXAS, Jan. 20, 2022 (GLOBE NEWSWIRE) — Fast-growing recovery and wellness brand iCRYO has partnered with fitness industry leader 24 Hour Fitness to provide multiple health and wellness at 24-hour fitness clubs. This partnership is part of a larger 24-hour fitness strategy to continue to explore and deliver dynamic fitness and wellness experiences for club members. The new dedicated iCRYO space will be located at 24-hour fitness clubs with locations slated to open in phases starting in 2022 in California and Colorado.

iCRYO will include a mix of personalized lifestyle and medical services for each 24-hour fitness club: lifestyle services may include whole body cryotherapy, cryo facial, local cryotherapy, compression therapy , infrared sauna, photobiomodulation therapy, Zerobody Dry floating bed. Medical services may include IV drips, vitamin injections and body massages.

“We are thrilled to partner with 24 Hour Fitness. The company has built a strong, recognizable brand across the country that people always think of when it comes to fitness,” said Kyle Jones, COO of iCRYO. He
continued, “This partnership is a perfect fit with iCRYO and aligns with the future of the 24 Hour Fitness brand. Together, we will be able to bring the whole body wellness experience to members and communities through fitness and recovery.

24 Hour Fitness has established a series of partnerships that provide club members and guests with a variety of fitness and wellness experiences that can help support overall health. The company recently launched a partnership with Nutrishop and entered the fitness boutique space with a new HIIT+mindfulness brand, PASE Factor.

“iCRYO adds a new dimension to the 24 Hour Fitness experience in the recovery space,” said Karl Sanft, CEO of 24 Hour Fitness. “Health of mind and body is a priority for most people and we know the impact stress has had on our lives, especially since the start of the pandemic. Whether it’s relaxing after work or recovering after a workout or workout, we offer some of the best recovery options in a space that can help people relax and recover from pressures. daily life and improve their physical performance. We look forward to introducing iCRYO to our club members and guests.

About iCRYO

Based in Houston, TX, iCRYO sets the standard for health and wellness nationwide. As the
industry-leading franchise, iCRYO is an affordable, convenient and professional franchise that offers
Cryotherapy, IV infusions and additional wellness services to the communities in which they are located. iCRYO offers a turnkey franchise system for business owners. Whether it’s a retail outlet or an addition to an existing gym or business, we have the systems and comprehensive training in place to deliver safe wellness services in your region. Their mission is to elevate the lifestyle of our team members and guests while raising the bar in the health and wellness market. To learn more, visit www.icryo.com.

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About 24 hour fitness

Celebrating over 35 years as an industry leader, 24 Hour Fitness helps change lives every day through fitness. Clean and spacious clubs are equipped with a variety of strength and cardio equipment in a comfortable environment that conveys the feeling of community and inclusivity. Several club membership options (Silver, Gold, or Platinum) offer club amenities designed to kick-start anyone’s fitness journey. Among them are functional training equipment, a GX24 group exercise studio, and cycling classes where members can reserve a spot for their favorite instructor-led live class within a club community that supports and inspires each member to lead a healthier and happier life. Friendly and knowledgeable fitness professionals are also ready to provide dynamic personal and group training programs. At the Platinum membership level, 24GB high-end digital offers an assortment of workouts that can be accessed anytime and anywhere, whether inside or outside the club. This diverse and meaningful combination of fitness options is designed to engage and motivate every 24 Hour Fitness member to explore and enjoy a lifelong relationship with health and wellness of mind and body. . To learn more and find a club near you, visit 24hourfitness.com